How would this partnership go about attracting new partners to the firm? What should the partnership look

Question:

How would this go about attracting new partners to the firm? What should the look for in attracting someone to become a partner?
Partnership
A legal form of business operation between two or more individuals who share management and profits. A Written agreement between two or more individuals who join as partners to form and carry on a for-profit business. Among other things, it states...