Human needs are very diverse. Why is it useful to classify product-related needs into a small set

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Human needs are very diverse. Why is it useful to classify product-related needs into a small set of categories?

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Pricing Strategies A Marketing approach

ISBN: 978-1412964746

1st edition

Authors: Robert M. Schindler

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Question Posted: Feb 04, 2016 06:16 AM

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Human needs are very diverse. Why is it useful to classify product-related needs into a small set

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Pricing Strategies A Marketing approach

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