Identify and discuss real examples of companies with a competitive advantage based on customer lock-in as opposed

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Identify and discuss real examples of companies with a competitive advantage based on customer lock-in as opposed to product innovation. Which do you expect to sustain a high ROIC for a longer time?

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Valuation Measuring and managing the values of companies

ISBN: ?978-0470424704

5th edition

Authors: Mckinsey, Tim Koller, Marc Goedhart, David Wessel

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Question Posted: Aug 12, 2015 02:16 AM

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Identify and discuss real examples of companies with a competitive advantage based on customer lock-in as opposed

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Valuation Measuring and managing the values of companies

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