In order to gain additional information about respondents, some marketing researchers have used ultraviolet ink to precode

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In order to gain additional information about respondents, some marketing researchers have used ultraviolet ink to precode questionnaires that promise confidentiality to respondents. Of 205 randomly selected marketing researchers who participated in an actual survey, 117 said that they disapprove of this practice. Suppose that, before the survey was taken, a marketing manager claimed that at least 65 percent of all marketing researchers would disapprove of the practice.
a. Assuming that the manager's claim is correct, calculate the probability that 117 or fewer of 205 randomly selected marketing researchers would disapprove of the practice. Use the normal approximation to the binomial.
b. Based on your result of part a, do you believe the marketing manager's claim? Explain.
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Business Statistics In Practice

ISBN: 9780073401836

6th Edition

Authors: Bruce Bowerman, Richard O'Connell

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