List some of the demographic trends of interest to marketers in the United States and discuss whether

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List some of the demographic trends of interest to marketers in the United States and discuss whether these trends pose opportunities or threats for marketers.

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Principles of Marketing

ISBN: 978-0132167123

14th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Jan 21, 2012 02:16 AM

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List some of the demographic trends of interest to marketers in the United States and discuss whether

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The major trends discussed in the chapter include 1 The changing age structure of t...View the full answer

Principles of Marketing

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