Locate the annual reports (10-K) of McDonalds Corporation (MCD) for the most recent three years reported (2013,
Question:
For this assignment, do NOT use the Dupont Method (if applicable).
Using the financial statements, calculate and analyze the following financial ratios for McDonalds for these three years reported:
• Profit Margin
• Return on Assets
• Return on Equity
• Debt to Total Assets
• Times Interest Earned
• Current Ratio
• Quick Ratio
Present your ratios first. Then, analyze each ratio trend. The analysis should address the following questions:
1. Is the ratio trend increasing or decreasing?
2. Why is there an increasing trend or a decreasing trend?
3. Is this trend favorable or unfavorable? Why?
4. What might the firm do to change the ratio?
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Related Book For
Intermediate Accounting
ISBN: 978-0077400163
6th edition
Authors: J. David Spiceland, James Sepe, Mark Nelson
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