MaxiDrive manufactures a wide variety of parts for recreational boating, including a gear and driveshaft part for

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MaxiDrive manufactures a wide variety of parts for recreational boating, including a gear and driveshaft part for high-powered outboard boat engines. Original equipment manufacturers such as Mercury and Honda purchase the components for use in large, powerful outboards. The part sells for $610, and sales volume averages 25,000 units per year. Recently, MaxiDrive€™s major competitor reduced the price of its equivalent unit to $550. The market is very competitive, and Maxi-Drive realizes it must meet the new price or lose significant market share. The controller has assembled these cost and usage data for the most recent year for MaxiDrive€™s production of 25,000 units:

MaxiDrive manufactures a wide variety of parts for recreational

Required
1. Calculate the target cost for maintaining current market share and profitability.
2. Can the target cost be achieved?How?

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Related Book For  book-img-for-question

Cost management a strategic approach

ISBN: 978-0073526942

5th edition

Authors: Edward J. Blocher, David E. Stout, Gary Cokins

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