Name four major uses of marketing research. Provide one example of each of the uses.

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Marketing Research

ISBN: 978-0134167404

8th edition

Authors: Alvin C. Burns, Ann F. Veeck, Ronald F. Bush

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Question Posted: Feb 12, 2018 10:59 AM

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Name four major uses of marketing research. Provide one example of each of the uses.

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The chapter describes four uses Identify Market Oppor...View the full answer

Marketing Research

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