Natasha's Flowers, a local florist, purchases fresh flowers each day at the local flower market. The buyer

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Natasha's Flowers, a local florist, purchases fresh flowers each day at the local flower market. The buyer has a budget of $1000 per day to spend. Different flowers have different profit margins, and also a maximum amount the shop can sell. Based on past experience, the shop has estimated the following NPV of purchasing each type:

Natasha’s Flowers, a local florist, purchases fresh flowers each day


What combination of flowers should the shop purchase each day?

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Corporate Finance

ISBN: 978-0133097894

3rd edition

Authors: Jonathan Berk and Peter DeMarzo

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