Paul Deustche moved to Wisconsin with the hopes of growing his own food and living off the land. After buying a farm, Paul found that his values matched those of the organic farmers so he began selling milk to Organic Valley. Organic farmers are required to work the land in a more environmentally friendly manner. There are laws that protect consumers, so they know they are buying certifiable organic products when they see the organic seal. The costs of organic farming are much higher in some respects, such as organic feed; however, the organic method keeps the animals healthy without expensive chemicals and antibiotics. Also, the animals produce better, live longer, and the organic companies can pay more to their suppliers because of what they are able to charge for their products.
1. Describe at least one ethical challenge faced by organic farmers, such as Paul Deustche, or by Organic Valley.
2. How has consumers’ perceptions and attitudes of organic foods changed over time?