Refer back to Table 5.2, which describes the subjects of information covered in the ACS. Imagine that

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Refer back to Table 5.2, which describes the subjects of information covered in the ACS. Imagine that you are thinking about locating very upscale restaurants in 10 different areas of the country and you want to use ACS data to help you rank different cities in terms of their market potential for an upscale restaurant. What factors would you consider using and why? (It will be helpful for you to access the website and actually view some of the information under the different subjects.)
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Marketing Research

ISBN: 978-0133074673

7th edition

Authors: Alvin C. Burns, Ronald F. Bush

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