Regardless of the strategic factors involved and the companys orientation to market pricing, every price must be

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Regardless of the strategic factors involved and the company’s orientation to market pricing, every price must be set with cost considerations in mind. Discuss.

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International marketing

ISBN: 978-0077446956

15th Edition

Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham

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Question Posted: Mar 01, 2012 06:42 AM

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Regardless of the strategic factors involved and the companys orientation to market pricing, every price must be

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International marketing

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