Shannon O reilley is trying to decide whether to continue to take public transportation to work or to purchase a car. Before making her decision, she would like to compare the cost of using public transportation and the cost of a driving car.
a. What activity should Shannon use as she estimates the cost of driving?
b. What should Shannon view as incremental (variable out of pocket) costs of driving from home to work?
c. What are some fixed costs of driving a car?
d. Suppose that if Shannon purchased a car, she would use it to take a 2-week scenic vacation by car. What activity measures might Shannon use to estimate her vacation and lodging expenses?