How did the Hard to Explain, Easy to Experience team use research to inspire a creative solution
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How did the “Hard to Explain, Easy to Experience” team use research to inspire a creative solution to the Trace marketing challenge?
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Advertising And IMC Principles And Practice
ISBN: 9780135836064,9780135836125
11th Edition
Authors: Sandra Moriarty , Nancy Mitchell , Charles Wood , William D. Wells
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