8-23. Look through the digital marketing strategies identified in Figure 8.6. Discuss each strategy as it relates
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8-23. Look through the digital marketing strategies identified in Figure 8.6. Discuss each strategy as it relates to your online experience. Which strategies are the most successful at reaching you? Why? Which are the least effective? Why?
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Integrated Advertising Promotion And Marketing Communications
ISBN: 9781292411217
9th Global Edition
Authors: Kenneth Clow, Donald Baack
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