9-15. Imagine that you are placed in charge of social media for your college. Identify and then...

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9-15. Imagine that you are placed in charge of social media for your college. Identify and then discuss the pros and cons of each of the social media platforms presented in the chapter as it would relate to marketing your university (Facebook, Instagram, Pinterest, Twitter, Snapchat, LinkedIn and YouTube). Which two would be the most important? Why? Should social media be targeted to current students or prospective students? Explain why.

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