9-24. What exactly is viral marketing? Find an example of it from your own country or region....
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9-24. What exactly is viral marketing? Find an example of it from your own country or region. Why was it so effective?
How did it become viral? Share your findings.
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Related Book For 
Integrated Advertising Promotion And Marketing Communications
ISBN: 9781292411217
9th Global Edition
Authors: Kenneth Clow, Donald Baack
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