=d. Using your result from part c, revise the spreadsheet model in Figure 3.7 (available on the
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=d. Using your result from part
c, revise the spreadsheet model in Figure 3.7 (available on the CD-ROM) so that it maximizes total profit instead of the total number of exposures, and then solve.
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Related Book For 
Introduction To Management Science A Modeling And Case Studies Approach With Spreadsheets
ISBN: 9780078096600
4th Edition
Authors: Frederick S. Hillier And Mark S. Hillier
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