Conduct a strategic analysis using macroeconomic forces (PEST factors) and industry forces (Porter's Five Forces) for British
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Conduct a strategic analysis using macroeconomic forces (PEST factors) and industry forces (Porter's Five Forces) for British Airways.
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Auditing Assurance And Risk
ISBN: 9780324313185
3rd Edition
Authors: W. Robert Knechel, Steve Salterio, Brian Ballou
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