Differentiate among public purpose partnerships, strategic philanthropy, and cause-related marketing, and provide an example of each that
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Differentiate among public purpose partnerships, strategic philanthropy, and cause-related marketing, and provide an example of each that is not discussed in the text.
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Business And Society Ethics And Stakeholder Management
ISBN: 9780324001020
4th Edition
Authors: Archie B. Carroll, Ann K. Buchholtz
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