3. What role does advertising play in the promotion strategy? What other promotion techniques does the article

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3. What role does advertising play in the promotion strategy?

What other promotion techniques does the article mention?

Are any of them unusual or noteworthy? Why?

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ISBN: 9780132828789

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Authors: Courtland Bovee, John Thill

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Question Posted: Oct 03, 2024 06:01 AM

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What role does advertising play in the promotion strategy? What other promotion techniques does the article mention? Are any of them unusual or noteworthy? If so, why?
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3. What role does advertising play in the promotion strategy? What other promotion techniques does the article

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