Find a short example of poor information design (two pages or two screen captures). Make an electronic version of the example so you can display it for the class. Prepare a short presentation in which you first analyze the stakeholders for the example and their likely purposes for using the communication. Then draw on information-design research and the heuristic in figure 16.2 as a framework for evaluating why the information design is inadequate. As you discuss the example, identify the specific visual or verbal features that make the design poor.

Figure 16.2:

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Phase 1: Group Group content into rhetorical clusters Genre patterns . Categories Hierarchical structures Narrative structures Logical connections Sequential patterns . Spatial patterns Comparative structures -Best to worst -Most 10 least Phase 2: Organize Organize clusters visually to show contrasts Layout and grid Symmetry/asymmetry Figure-ground relations Negative space Structure of clusters -Size, shape, position -Alignments -Repetitions -Proximity relations -Juxtapositions Phase 3: Signal Signal structural relations Layering of content Visual hierarchy Headings, captions . Color, shading, value White space Line weights Icons, symbols Typography -Face, size, style --Line length, leading