In what ways could historical and evolutionary factors differently affect how advertising and public relations are practiced
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In what ways could historical and evolutionary factors differently affect how advertising and public relations are practiced in a given region or society? For example, how could cultural, governmental/regulatory, economic, geographic, and technological factors as well as dominant ideological beliefs-influence the role, function, and strategies of public relations and advertising?LO1
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Related Book For
Global Communication A Multicultural Perspective
ISBN: 9781538121658
3rd Edition
Authors: Yahya R. Kamalipour
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