Select a recent issue of The Wall Street Journal, Bloomberg Businessweek, The Economist, Money, Forbes, Fast Company,
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Select a recent issue of The Wall Street Journal, Bloomberg Businessweek, The Economist, Money, Forbes, Fast Company, or another business periodical approved by your instructor. Based on an analysis of your classmates, select an article that will appeal to them and that you can relate to their needs. Submit to your instructor a one-page summary that includes the following:
(a) the author, article title, source, issue date, and page reference;
(b) a one-paragraph article summary;
(c) a description of why you believe the article will appeal to your classmates; and
(d) a summary of how you can relate the article to their needs.
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Related Book For
Essentials Of Business Communication
ISBN: 9781337386494
11th Edition
Authors: Mary Ellen Guffey, Dana Loewy
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