2. Do you believe that this approach can work for major manufacturers like GM or Honda? In...

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2. Do you believe that this approach can work for major manufacturers like GM or Honda? In the early 1900s, Henry Ford revolutionized the automobile industry by applying the assembly-line approach to manufacturing, bringing prices down, and making cars more affordable for the masses. What would he think of the latest innovation in the industry:

open-source design? Jay Rogers, of Local Motors, is building a community of engineers to design cars.

Local Motors is a mass participation designer and niche product provider that has developed a unique solution for a very old industry.

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Business Essentials

ISBN: 9780137069866

6th Edition

Authors: Ronald J. Ebert

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