Consider, again, the customers in your target market(s). Are they individual consumers, organizations, or a mix of
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Consider, again, the customers in your target market(s).
Are they individual consumers, organizations, or a mix of both consumers and organizations? Describe in detail the buying process(es) you expect them to use for purchasing your product(s). Discuss whether the customer buying process should or should not be a concern for your company.
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Related Book For
Business Essentials
ISBN: 9781292152240
11th Global Edition
Authors: Ronald J. Ebert, Ricky W. Griffin
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