Retailing is a highly competitive business, so retailers are always looking for ways to get a competitive
Question:
Retailing is a highly competitive business, so retailers are always looking for ways to get a competitive edge. This insert describes several high-tech systems that retailers useto gather information as they attempt to better satisfy customer needs. But some privacy concerns have arisen about all of this data gathering activity.
1. Which of the techniques that were described above do you find to be the most effective? Least effective?
2. Do you believe that retailers are crossing ethical lines with some of this new technology?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Related Book For
Business Essentials
ISBN: 978-0134000091
8th Canadian Edition
Authors: Ronald J. Ebert, Ricky W. Griffin, Frederick A. Starke, George Dracopoulos
Question Posted: