Select a product made by a foreign company and sold in the United States. What is the

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Select a product made by a foreign company and sold in the United States. What is the product’s target market? What is the basis on which the target market is segmented? Do you think that this basis is appropriate? How might another approach, if any, be beneficial? Why?

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Business Essentials

ISBN: 9780132664028

9th Edition

Authors: Ronald J. Ebert, Ricky W. Griffin

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