The Federal Trade Commission regulates advertising on the basis of two criteria: deception and unfairness. How can
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The Federal Trade Commission regulates advertising on the basis of two criteria:
deception and unfairness. How can an ad be unfair? Can you think of examples of an unfair ad? Who gets hurt by deceptive advertising?
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Related Book For 
Business Ethics: Decision Making For Personal Integrity & Social Responsibility
ISBN: 211177
4th Edition
Authors: Laura Hartman, Joseph DesJardins, Chris MacDonald
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