General Housing Assistance was incorporated as a nonprofit organization that provides low-cost housing for families who have
Question:
General Housing Assistance was incorporated as a nonprofit organization that provides low-cost housing for families who have been economically dislocated because of the downsizing of a company or the outsourcing of jobs. One year after the formation of General Housing Assistance, General Mutual Housing Assistance was incorporated in the same state. General Mutual Housing Assistance sold housing shares in condominiums to subscribers. General Mutual ran an aggressive, often obnoxious advertising campaign. After this campaign, General Housing found that people were confusing the two entities. The resulting mix-up damaged General Housing Assistance’s image and threatened its charitable funding sources.
Consequently, it filed suit to stop General Mutual from using the name because of the confusion between the two entities. Are the names similar enough to cause the court to order General Mutual to change its name? Explain.
Step by Step Answer:
Business Law With UCC Applications
ISBN: 9780073524955
13th Edition
Authors: Gordon Brown, Paul Sukys