Airlines around the world grounded their fleet of Boeing 737 MAX aircraft following two crashes in which
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Airlines around the world grounded their fleet of Boeing 737 MAX aircraft following two crashes in which 346 people lost their lives. A problem with the plane's anti-stall mechanism, believed to have caused both crashes, has been corrected--at least to the satisfaction of Boeing. But recent media coverage indicates that travelers may not be so confident. Design a qualitative study to reveal the underlying issues contributing to traveler concern and what more Boeing may have to do to successfully relaunch the 737 MAX.
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