=+51. Businesses and blogs. The Pew Internet & American Life Project routinely conducts surveys to gauge the

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=+51. Businesses and blogs. The Pew Internet & American Life Project routinely conducts surveys to gauge the impact of the Internet and technology on daily life. A recent survey asked respondents if they read online journals or blogs, an Internet activity of potential interest to many businesses. A subset of the data from this survey (February–March 2007 Tracking Data Set) shows responses to this question. Test whether reading online journals or blogs is independent of generation.

Read Online Journal or Blog Yes, Yesterday Yes, But Not Yesterday No Total Generation Gen-Y (18–30) 29 35 62 126 Gen X (31–42) 12 34 137 183 Trailing Boomers

(43–52) 15 34 132 181 Leading Boomers

(53–61) 7 22 83 112 Matures (62+) 6 21 111 138 Total 69 146 525 740

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