3 If you were the marketing director for a keyboard manufacturer whose major customers are personal computer

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3 If you were the marketing director for a keyboard manufacturer whose major customers are personal computer manufacturers, how could you design the most effective market research program? What are the key steps in the process for you?

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Business To Business Marketing Management A Global Perspective

ISBN: 9781138680760

3rd Edition

Authors: Alan Zimmerman, Jim Blythe

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Question Posted: Oct 15, 2024 05:03 AM

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3 If you were the marketing director for a keyboard manufacturer whose major customers are personal computer

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Business To Business Marketing Management A Global Perspective

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