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business
understanding business ethics

Questions and Answers of Understanding Business Ethics

Should emojis or emoticons have a place in business communication?Debate: Half the group should argue for; the other half should speak against their use.
Do grammar and punctuation matter anymore? Why or why not?
In what e-mail situations is it suitable to “be yourself”—with little thought to content, wording, grammar and punctuation?
How can you project a feeling of respect in an e-mail when the situation calls for it? Warmth?
What words do you typically use to communicate with a friend by email that would be inappropriate when writing to your professor? A supervisor? A client?
How do you think written communications like e-mails should take account of generational differences? Who has had a problem that relates to this? What did you learn?
Draft an e-mail presenting your recommendations and reasoning to an older supervisor one of you works for now or worked for in the past. Begin by profiling the supervisor through asking questions of
Together, brainstorm how workplace supervisors should communicate in writing with younger employees: E-mail?Texting? Social media? Intranet?Other?
Review, edit and tighten. Business e-mails (and I would say all your emails) must be concise and errorfree with correct spelling, punctuation and basic grammar.Sloppy writing interferes with
End strongly, with a call to action that states what follow-up you want.
Write the middle, which typically contains technical information, backup for your request and the reasoning when you aim to persuade.
Based on the first three steps, figure out a direct, clear lead. For e-mail, that’s the subject line, salutation and first one or two sentences.
Decide what tone is appropriate to the reader, taking account of the person’s status, personality, your relationship with him and the nature of your goal.
Figure out what substance will accomplish that goal with that particular audience, and put the elements in a logical order beginning with the most important WIIFM (what’s in it for the reader).
Define your goal—what you want to accomplish—as closely as you can, and consider your audience and its characteristics.
What differences can you observe in the tactics used in the three media?
Choose one: Can you think of any ways to make it more effective?
How effective is each pitch?
What persuasive techniques can you identify?
Who is the target audience (or audiences)?
Use the simple present tense or past tense, and try to tell what happened. Aim to give your audience the facts that created a strong feeling. Rather than simply saying, “I was devastated,” for
“Show don’t tell.” The mantra for novelists, playwrights, choreographers and artists is a good one for storytelling. The more you can bring people into an experience, the more you engage both
Be specific and concrete. A story may lead to an abstract kind of conclusion—like “I learned to always give people a second chance”—but how you got there must be spelled out and feel
Find a strong lead. You can start in the middle, at the point of crisis, then go back to cover how-I-gotthere and what you did to emerge successfully. Or tell it sequentially from the beginning.
A decision was made by the nominating committee that due to the fact that applications were tardy, an extension of the application period would be made.
The supervisor did an investigation of the accident and came to the conclusion that the agency had been in violation of safety regulations.
We review your publications and websites and advise you on how to improve them.
Jones needed to do something to revitalize the association.
Our greatest awareness of the complexity of movement is a byproduct of watching babies’development.
The work of the lab is to develop nano-engineered particles that can be much more powerful in catalyzing combustion.
People who do not have the support of a partner accord more value to their friends.
Few things affect the quality of our life as much as the removal of intrusive sound in our environment.
New development is making our suburban sprawl become even worse.
We need to be able to understand the perspective of a variety of stakeholders and what needs to happen in order to move forward.
His presentation on the skills of negotiation has been scheduled to be delivered in March.
In addition to their financial contributions to the candidate, the support group had the intention of increasing her public profile.
When writing to a prospective employer, ask yourself, do they have a need that they may not have perceived yet that I could fill?
You might have hobbies that lead you to an in-depth understanding of a subject.
We gave them warning that it would be necessary to develop additional funding sources to establish the new service.
Please note that the central speech you will present should focus on the new style of leadership.
Want to put your expertise in the spotlight?
We’re very appreciative of your interest in the products our company produces.
It has become a rather difficult time for our industry.
There isn’t an exact number yet of how many people we will need to hire, but we are going to try to keep the number as minimal as possible.
B. Discuss your editing with your partner and vice versa. Explain why you made the changes you did, and listen openly to the other person’s reasoning on the edits he or she made on your work. What
A. Exchange your final version from the rewrite exercise with a partner. Edit each other’s piece as if you were preparing it for distribution or publication. Try doing this both on paper and on
Discuss results in class: What surprises you? Were the publications consistent in their grade-level appeal, or did different parts of them vary?Did the online media produce grade-level calculations
Use Microsoft Word’s Readability Index to determine what grade level your favorite magazine is written for. Then check out the Wall Street Journal. Is it really written for eighth graders? Does
Discuss: Do any of these ratings surprise you? Why does reading level matter?What level do you want to aim for?
Go for evidence. “We’ve been recognized for innovative products three times in the past five years by the Consumer Advice Board” is more convincing than “We are the most innovative.” “We
Find the positive facts and use them. “97% of our customers told us they’d buy our product again” is a lot better than “We’ve got a phGo for evidence. “We’ve been recognized for
Be concrete. What is truly original or different about you or your product? What does it do? What do you do? What value do you really offer?
Is the response you’re asking for perfectly clear?1' Know what you really mean and say it clearly. When you draft generalizations that lack true substance, face it and think, “How exactly would I
Did you build a strong close, with a call to action as needed?
Do you see good transitions so the thoughts flow naturally and connect?
Does it have a clear, engaging lead?
Is the document well organized?
If you were the reader, how would the message make you feel?
Is the message courteous and positive in spirit?
Can anything be misinterpreted?
Is it right for the particular relationship and relationship building?
Is it appropriate to your goal and audience?
Did you consider possible audience sensitivities?
Did you leave out anything that matters to your reader?
Did you take account of the reader’s probable knowledge base and attitude toward your subject?
Is the content right for the specific reader or group you have in mind?
Will the reader recognize that the message is directed to him and care about the subject?
Is the sequence of the material logical?Convincing?
Are you delivering too much information? Any irrelevant points? Does anything distract from the result you want?
Is anything missing?Ideas, data, evidence, detail, and so on?
Do your points support the goal?
Is the message clear on what result you want to achieve? Does it communicate that goal—the reason you’re writing?
Write a letter to the appropriate person at the company asking the firm to host the class.
Collaborate on a letter making your case to the professor.
What are the options for attributing the message’s authorship?
What has been the company’s communication history and treatment of staff?
Is the firm’s situation precarious? If so, to what degree?
Might layoffs follow?
Are other benefit cuts being effected or contemplated?
Might the benefit be reinstated someday?
Exactly why was it made?
Who made the decision?
Assure everyone that the company has a good future.
Reassure employees that there are no current plans for more cuts.
Express empathy in a businesslike way.
Communicate honestly and realistically (anything else will backfire).
Deliver the bad news in the most acceptable manner possible.
Would I say yes to this message?
sponsor any campus programs?
send employees to any university program for training?
hire your university’s graduates or those from your school?
passionate about her work?
Known for something in business circles?
proud of something in particular?
connected with any particular community cause?
a donor to the university or school?
a former business major? MBA?
a graduate of the school or parent of kids who have been or might be?
Are the reasons the reader should give me what I ask for spelled out well?
Is my message persuasive?Motivating?

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