1. How is Facebook trying to increase its sustainability?
2. Why do you think Facebook released a report on its sustainability accomplishments?

It’s no secret that Facebook and Google are competitors, particularly when it comes to advertising. There is one area in which Facebook performs better than Google: its carbon footprint. Facebook’s yearly carbon emissions amount to approximately 285,000 metric tons per year compared to Google’s 1.5 million. The fact that Facebook is more carbon-efficient than competitors places it at an advantage. Facebook has calculated that each user’s annual use is equivalent to the carbon footprint of a medium latte. With more than 900 million users, this adds up significantly. And while the firm plans to create a hydro-powered data center in Sweden, other expansions will likely increase its carbon emissions in the short term.