Of the environmental forces affecting e-business, which seem to have had the most influence on Net-a-Porters successful
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- Of the environmental forces affecting e-business, which seem to have had the most influence on Net-a-Porter’s successful growth, and why?
- This chapter mentions two ways that e-businesses can increase profits. Net-a-Porter has concentrated on increasing sales revenue. How might Net-a-Porter reduce expenses without sacrificing the personal service that built its reputation?
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ISBN: 978-0538478083
11th edition
Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor
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