You are an engineering manager and have been asked to work with the Public Relations Department in writing a press release about a new product that did not turn out quite as well as promised in earlier reports. How much do you reveal to the public in the press release? Consider the alternatives.

(a) I do not hint at it. It is important that the company's image is not damaged by the flawed product. 

(b) I write a less-enthusiastic, but honest, release than I would if the product were perfect.

(c) I am completely honest, believing it will earn the respect of customers to be forthcoming.