Discuss how the following pairs differ from each other in terms of organizational activities and objectives. Discuss
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Discuss how the following pairs differ from each other in terms of organizational activities and objectives. Discuss how these differences influence organizational cultures.
a. Walmart, Target
b. FedEx, the U.S. Postal Service
c. Amazon.com, Banana Republic
d. Mercedes-Benz, Kraft Foods
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Related Book For 
Consumer Behavior Building Marketing Strategy
ISBN: 9781260566482
14th International Edition
Authors: David Mothersbaugh, Delbert Hawkins
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