Do you think superstores that specialize in one type of product, such as office supplies, shoes, or

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Do you think superstores that specialize in one type of product, such as office supplies, shoes, or electronics, run the risk of overloading consumers with too much information? Why or why not?

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Consumer Behavior

ISBN: 9780538745406

1st Edition

Authors: Frank Kardes, Maria Cronley, Thomas Cline

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