How might the law of large numbers be related to word-of-mouth marketing? (Word-of-mouth marketing occurs when marketing

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How might the law of large numbers be related to word-of-mouth marketing? (Word-of-mouth marketing occurs when marketing messages, product information, and/or people’s opinions of the product are passed from person to person through informal conversation).

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Consumer Behavior

ISBN: 9780538745406

1st Edition

Authors: Frank Kardes, Maria Cronley, Thomas Cline

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