Identify five friends who have recently purchased a new smartphone (with some features that they consider to be

“new”). Interview each person and ask him or her:

a. Why did you select this phone over other smartphones that you were looking at or considering?

b. Do you currently like the phone for the same reasons that caused you to purchase it, or have you found additional reasons?

c. What improvements would you recommend for the next model?

d. After you are finished, get together with other students and discuss what you have found. Look for similarities and differences.