Interview three members of the following religious subcultures and determine the extent to which their consumption patterns
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Interview three members of the following religious subcultures and determine the extent to which their consumption patterns are influenced by their religion.
a. Catholics
b. Protestants
c. Born-again Christians
d. Jews
e. Muslims
f. Buddhists
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Consumer Behavior Building Marketing Strategy
ISBN: 9781260566482
14th International Edition
Authors: David Mothersbaugh, Delbert Hawkins
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