List at least 10 of your friendsclose friends or acquaintances. Try to rank them in terms of
Question:
List at least 10 of your friends—close friends or acquaintances.
Try to rank them in terms of their influence on your purchasing behavior. To what extent are you more likely to trust and follow the opinions of your closer friends compared to your acquaintances? What types of product and service purchases have they influenced?
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Related Book For 
Consumer Behavior Buying Having And Being
ISBN: 9781292318103
13th Global Edition
Authors: Michael R. Solomon
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