Review the Five-Factor Model of personality. Explain how it might be used to account for consumer complaining,
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Review the Five-Factor Model of personality. Explain how it might be used to account for consumer complaining, compulsive shopping, and binge drinking.
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Related Book For
Consumer Behavior
ISBN: 9780538745406
1st Edition
Authors: Frank Kardes, Maria Cronley, Thomas Cline
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