What do you think about boycotts as consumers response to what is perceived as companies unethical behaviour?
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What do you think about boycotts as consumers’ response to what is perceived as companies’ unethical behaviour?
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Related Book For
Consumer Behaviour A European Perspective
ISBN: 9780273687528
3rd Edition
Authors: Michael R. Solomon, Gary Bamossy, Søren Askegaard, Margaret K. Hogg
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