What management strategies could be used to help a customer progress from the attraction stage to the

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What management strategies could be used to help a customer progress from the attraction stage to the attachment stage? Provide specific examples or tactics that could be used. What factors would prevent the customer from moving from attraction to attachment?

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Sport Consumer Behaviour Marketing Strategies

ISBN: 9780367552435,9781000620450

2nd Edition

Authors: Daniel C Funk , Kostas Alexandris, Heath McDonald

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