What type of store atmosphere is most appropriate for each of the following retailer types? Why? a.
Question:
What type of store atmosphere is most appropriate for each of the following retailer types? Why?
a. Bookstore serving college students
b. Cosmetic section of Sears
c. Auto dealership service department
d. Consumer electronics
e. Mercedes automobiles
f. Inexpensive furniture g. Thai food restaurant
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Related Book For 
Consumer Behavior Building Marketing Strategy
ISBN: 9781260566482
14th International Edition
Authors: David Mothersbaugh, Delbert Hawkins
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