When and under what conditions might managers change from a functional to (a) a product, (b) a
Question:
When and under what conditions might managers change from a functional to
(a) a product,
(b) a geographic, or
(c) a market structure? [LO10-1, 10-3]
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Related Book For
Contemporary Management
ISBN: 9781264972432
12th International Edition
Authors: Jennifer M. George, Gareth R. Jones
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