An engineer argues, Quality means the product will perform faultlessly. A marketing manager retorts, No, quality is

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An engineer argues, “Quality means the product will perform faultlessly.” A marketing manager retorts, “No, quality is whatever the customer says it is.” Are these views conflicting? Explain.

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Cost Management Strategies For Business Decisions

ISBN: 12

4th Edition

Authors: Ronald Hilton, Michael Maher, Frank Selto

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