1. What is customer perceived value? What are the two most common ways to conceptualise customer perceived...
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1. What is customer perceived value? What are the two most common ways to conceptualise customer perceived value? Which one of these might be more relevant to a retail outlet? Explain your answer.
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Related Book For 
Customer Relationship Management Concepts Applications And Technologies
ISBN: 978-1032247441
5th Edition
Authors: Daniel D Prior ,Francis Buttle ,Stan Maklan
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